Gus Englehorn - Show Video at Paradiso in Amsterdam

Brand Strategy - Brand Positioning

The branded show video for Gus Englehorn at Paradiso in Amsterdam aimed to communicate his Brand, which is defined as "Dadaism". The Canadian artist played his first European Tour in 2022 and I teamed up with Valentijn van den Heuvel and Matheus Longhini, two videographers and photographers, to capture a show video for Gus, that needed to be published on his Instagram and TikTok account. The challenge was here to find a look and a way to communicate his "Dadaism" brand.

Become Your Own Brand

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