Step 1. Look and feel Moodboards
- Brand Discovery Sessions: A 2-hour meeting to establish the brand's direction.
- Look and Feel Guidance: Creation of 3-5 moodboards to define the brand's visual style.
- Style compass board

Step 2. Logo Sketches
- Logo Sketches: Development of two logo concepts.​​​​​​​
- 1 presentation detailing both concepts with 10 mock-ups each and a concept backstories.

Step 3. Final Logo Execution
- Final Logo Execution: Completion of the final logo in all required formats.
- Final Logo Export: Compilation of all logo options in a drive folder.

Delivery time: Within 1 month
Concepts & revisions: 2 concepts, 1 revision
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